Jay (JungKyoon) Yoon is an assistant professor in the Department of Design + Environmental Analysis at Cornell University where he leads Meta Design & Technology Lab. Yoon investigates how products can be systematically designed to enrich users’ momentary as well as long-term experiences by means of emotions, building on knowledge and methods from user-centered design and positive psychology. His research revolves around experience-driven design with a focus on emotions in human-product interactions, design-mediated behavior change and psychological well-being, and development of design tools and techniques that support designers in designing for them. The research findings have been applied to and iteratively improved through several industry projects that covered multiple design contexts and business domains, e.g., a smart home service, an airport crew-center, a museum tour and a brand loyalty program.
His research and education themes include, but are not limited to: experience-driven design, design for emotion and subjective well-being, design for behavior change, pervasive healthcare, empirical studies into the product development process, methods and tools for early design stages, product service systems, research methodology, to name a few.